Lunar Bloom: A Festive Retail Experience for Coach

TL;DR : Coach Lunar New Year Edition. Celebrating a year of Snake with a hint of Coach Signature flower, poppy flowers. 🌸🧧🐍✨

Concept

Campaign

Fabrication

Execution

3D Rendering

Handcrafted Props

DATE

January 2025

Services

Creative direction, retail spatial design, 3D Design & Visualization

Category

Showcases

Lunar Bloom: A Festive Retail Experience for Coach

DATE

January 2025

TL;DR : Coach Lunar New Year Edition. Celebrating a year of Snake with a hint of Coach Signature flower, poppy flowers. 🌸🧧🐍✨

Services

Creative direction, retail spatial design, 3D Design & Visualization

Category

Showcases

Concept

Campaign

Fabrication

Execution

3D Rendering

Handcrafted Props

DATE

January 2025

Lunar Bloom: A Festive Retail Experience for Coach

TL;DR : Coach Lunar New Year Edition. Celebrating a year of Snake with a hint of Coach Signature flower, poppy flowers. 🌸🧧🐍✨

Services

Creative direction, retail spatial design, 3D Design & Visualization

Category

Showcases

Concept

Campaign

Fabrication

Execution

3D Rendering

Handcrafted Props

A Blooming Celebration of Prosperity

The installation combines layered craftsmanship, illuminated structures, and sculptural paper florals to create depth, warmth, and celebration within the retail environment. Positioned at the heart of the store, the display becomes both a visual centerpiece and a storytelling platform — inviting customers to step into the festive spirit while engaging with the brand.



Translating Lunar New Year into a contemporary retail centerpiece.

LOCALIZATION

The deep red palette anchors the installation in traditional Lunar New Year colors, while illuminated panels and sculptural forms add a contemporary luxury touch. Together, these elements transform the retail space into a celebratory visual experience.

From Concept Visualization to Execution

We drew and rendered the cabinet structure, ensuring the design not only highlighted the eyewear display but also elevated the festive spirit. The installation featured custom handcrafted floral decorations, meticulously produced in-house since they were unavailable in the local market. These bespoke elements gave the display a unique depth and vibrancy, while the overall composition invited shoppers to engage and linger.

Crafting Depth Through Layers

HANDCRAFTED

Each floral element was designed as a layered composition, combining multiple cut patterns to achieve dimensional depth and intricate detail. This approach allowed the display to feel both handcrafted and premium, reinforcing the artistry behind the installation.

The Result

We refreshed an empty glass cabinet into a festive retail centerpiece. From structure rendering to handcrafted floral decorations, every detail was custom-made to reflect cultural symbolism and brand elegance—creating a vibrant, attention-grabbing showcase across the store.

From end-to-end services

REPORTING

This project was produced and deployed across three major cities in Indonesia, with our team ensuring that quality, craftsmanship, and execution were carried out seamlessly at every location.

Quality Control

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THE PROJECT

THE PROJECT

THE PROJECT